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Websites with Danielle

Web Design and Copywriting in Truro, Nova Scotia

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The world needs more positive energy; let’s make the impact you’ve been placed here to do.

@websiteswithdanielle

As a designer with a background in sales and marke

As a designer with a background in sales and marketing, I often create a lot of marketing funnels for my clients.
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A marketing funnel is basically the steps to take your prospective customer through the journey of getting to know you/your business, and ideally, making their first purchase - automatically, without you needing to lift a finger. This can look like automated email marketing funnels, sales pages, automated social media series, and more.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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❓You may be asking, how does a campaign come together?
👉 First, determine your objective. For example, if you want to promote a particular product and create a unique buying experience, you can create materials to support buyers who purchased the product (like “how to use it,” “recommended recipes that work well with it,” etc.). Or, perhaps you’re a service-based business and you want to build credibility with potential clients by sharing testimonials and success stories.⠀⠀⠀⠀⠀⠀⠀⠀⠀
👉 Then, you can create an automated series that introduces you, showcases your services, features client testimonials, etc.
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Here are some specific examples of going from "Point A to Point B" in a marketing funnel:⠀⠀⠀⠀⠀⠀⠀⠀⠀
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1️⃣ Landing Page – this can be a different link from your main website or simply a page on your website where users give their email address in exchange for more information/the opt-in offer.⠀⠀⠀⠀⠀⠀⠀⠀⠀
2️⃣ Opt-In Offer – This is the free content, such as a PDF or eBook, you will give your subscribers to get them to subscribe to your email list (i.e., you give them something free and helpful, in exchange for their email).⠀⠀⠀⠀⠀⠀⠀⠀⠀
3️⃣ Autoresponder Email Series – These are the series of emails the user will receive after they get the opt-in offer. They're meant to educate, inform, and prompt the user to buy, book, or take another desired action.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Need help? Send me a message to discuss how I can help market you and your business!

Testimonial Tuesday!⠀⠀⠀⠀⠀⠀⠀⠀⠀ He

A reminder in case you're feeling like the bad out

Friday Featured Client: Rain Natural Skincare 🧴

Building your brand’s voice on social media is a

Most importantly, shop local whenever you can.⠀⠀⠀⠀⠀⠀⠀⠀⠀
If that's hard for you right now, it costs $0.00 to share business pages, leave comments, like posts/pictures, etc. so that when all this is over, our beloved local business will still be here, and ideally stronger than ever.⠀⠀⠀⠀⠀⠀⠀⠀⠀
Here are some suggestions:⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ HOW TO SUPPORT A SMALL BUSINESS FOR FREE ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✓ Share a post = $0.00⠀⠀⠀⠀⠀⠀⠀⠀⠀
✓ Like a post = $0.00⠀⠀⠀⠀⠀⠀⠀⠀⠀
✓ Repost = $0.00⠀⠀⠀⠀⠀⠀⠀⠀⠀
✓ Comment = $0.00⠀⠀⠀⠀⠀⠀⠀⠀⠀
✓ Tag a friend = $0.00⠀⠀⠀⠀⠀⠀⠀⠀⠀
✓ Give them a shout out = $0.00⠀⠀⠀⠀⠀⠀⠀⠀⠀
✓ Encourage them and say thank you = $0.00⠀⠀⠀⠀⠀⠀⠀⠀⠀
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We're all in this together! 💛⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#shoplocal #supportsmallbusinesses #shoplocalbusinesses #supportlocalbusinesses #shopsmall #shopsmallbusiness #supportyourlocaleconomy #wereallinthistogether #inthistogether #smallbusiness #localbusiness #shoplocaltruro #shoplocalnovascotia #shoplocalns

Testimonial Tuesday!⠀⠀⠀⠀⠀⠀⠀⠀⠀ He

A reminder in case you're feeling stressed and ove

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